How Schema Markup Generator (JSON-LD) Works

This tool builds a JSON-LD object based on the schema type you select and the fields you provide. It automatically adds the required @context and @type, then formats your output as either raw JSON or a ready-to-paste script tag.

Step-by-Step

• 1) Choose a schema type: Pick the markup that matches your page, such as Article, FAQPage, Product, Organization, LocalBusiness, BreadcrumbList, Event, or WebSite.
• 2) Fill in the key fields: Add the information that search engines need—name, URL, description, images, pricing, FAQs, breadcrumbs, or address details depending on the type.
• 3) Add optional properties: If you have advanced requirements, paste extra JSON properties to merge into the generated schema without losing the basics.
• 4) Generate: Click Generate to get formatted JSON-LD. Use Copy or Download to move it into your CMS, theme, or tag manager.
• 5) Validate: Paste the output into a structured data testing tool (or your preferred validator) to confirm it matches your page content and is syntactically correct.

Key Features

Multiple schema types in one place

Create common JSON-LD formats used across marketing sites, blogs, ecommerce, and local pages. You can switch types quickly and regenerate without starting over.

Copy-ready JSON-LD output

Choose between raw JSON (useful for APIs and templates) and a full <script type="application/ld+json"> block for direct insertion into a page header or body.

Pretty printing for readability

The generator formats your JSON with indentation so it is easy to review in a team, store in version control, and debug during SEO QA.

Advanced merge for custom fields

Add extra properties as JSON to extend the schema without breaking the required base structure. This is helpful when you need additional fields such as sameAs, aggregateRating, or custom nested objects.

Focused, lightweight workflow

No external libraries, no trackers, and no complicated setup. Fill the fields, generate the markup, and move on with your publishing checklist.

Use Cases

• Blog posts and guides: Generate Article schema to describe your headline, author, publication date, and featured image.
• Support and landing pages: Use FAQPage schema for question-and-answer sections to improve eligibility for FAQ rich results where supported.
• Ecommerce products: Create Product schema with price, currency, availability, brand, SKU, and a canonical URL.
• Company profiles: Publish Organization schema with your name, URL, logo, and social profiles (sameAs).
• Local service pages: Build LocalBusiness markup with address, phone, and area details to clarify your entity to search engines.
• Navigation trails: Add BreadcrumbList schema to help engines interpret site hierarchy and improve breadcrumb display in results.
• Announcements and launches: Generate Event schema to describe dates, venue, and tickets in a consistent structured format.

Structured data works best when it reflects what users actually see on the page. Use these schemas to reinforce clarity—not to misrepresent content—and keep your markup aligned with your on-page copy, images, and business details.

Optimization Tips

Match markup to visible content

Only include properties that are present on the page or can be verified. Consistency reduces the risk of errors and makes your markup more trustworthy during review.

Prefer canonical URLs and stable images

Use your canonical page URL in url (or mainEntityOfPage for articles) and provide a stable image URL that is publicly accessible and not blocked by robots rules.

Keep your data clean and specific

Short, accurate names and descriptions help systems interpret your entity. For Product schema, ensure currency and availability values are standardized and your price reflects the offer shown to users.

FAQ